Grindr, the social media app, tends to be an ideal way to distribute HIV home-testing products, UCLA study finds
A study brought by experts from UCLA found that the gay-oriented social networking app Grindr is an effectual methods whereby to circulate HIV self-testing products among boys who have sex with males who possess a higher possibility for contracting the herpes virus.
The study unearthed that marketing and advertising placed on the application provides a higher potential to achieve untested high-risk communities and minimize the spread out of HIV. Males who taken care of immediately the deal to make use of the self-test equipment had increased threat for HIV issues and were more likely to being tried occasionally before.
Because men who have gender with men are big users of social networking programs, UCLA scientists sought for to ascertain if preferred application Grindr maybe a good way to get to certain sets of boys with gender with men that a higher issues for HIV, being encourage them to testing themselves when it comes to malware. Among people who possess sex with men in la, blacks and Latinos have the highest rates of HIV problems, and black men in this cluster were four times likelier than white boys never to understand they are infected.
The professionals promoted cost-free HIV self-test kits on Grindr for example month, focusing on Los Angeles boys who use the software. The ads directed customers to research websites in which they are able to elect to get a test through the mail, through a voucher redeemable at an area pharmacy or through a code put at a vending equipment. (more…)